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NEW AUTONOX
Product Category: Automotive Interior and Exterior Design & Manufacturing
[NEW AUTONOX for exterior parts]
New Autonox is a high-performance next-generation material developed to overcome the limitations of conventional Autonox. By replacing SUS430 base material with specially processed magnetic SUS304, it achieves improved formability during molding processes alongside enhanced appearance quality and design completion. Breaking away from conventional silver/gray/black molding colors, it enables diverse color implementation, simultaneously realizing vehicle design differentiation and premiumization.

Company Profile

DSP is a specialized materials company with differentiated expertise in advanced surface treatment, color coating, and composite material technologies for stainless steel. Through continuous technological innovation and process development, DSP has established a strong position in the global premium surface materials market by providing high-performance and aesthetically differentiated solutions for automotive, construction, home appliance, and consumer product applications. In particular, DSP successfully commercialized the world’s first Roll-to-Roll (R2R) PVD & NCC hybrid coating technology capable of continuously processing stainless steel coils. Unlike conventional batch-type coating systems, DSP’s proprietary continuous coating process enables stable mass production with superior productivity, uniformity, and cost efficiency while simultaneously achieving premium metallic textures, enhanced durability, and various color expressions. This technology represents a significant advancement in the stainless steel surface treatment industry and serves as DSP’s core competitive advantage. Materials produced through DSP’s proprietary technologies are currently applied across a wide range of industries. In the automotive sector, DSP materials are actively utilized for both interior and exterior trim components, including window moldings, garnish parts, center fascia, speaker grilles, and decorative trims requiring premium metallic appearance and high durability. Notably, DSP holds one of the highest application rates in automotive window molding materials and is currently supplying mass-produced materials for multiple Hyundai and Kia vehicle programs. The company is also continuously expanding its customer base with global automotive suppliers and OEM projects. Beyond automotive applications, DSP materials are widely adopted in architectural materials, premium home appliances, elevators, IT devices, and various consumer products where design aesthetics, corrosio
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